Features ::
Course Search - Customers are able to
complete a search of all courses available by date, course title
or venue.
All courses dates and venues are cross
referenced to allow the customer to find all necessary
information quickly
A map of the venue can be viewed on screen
by the client using a postcode based click-through on your site.
Details of all courses are available
to view on screen in a clean, simple and easily read format.
Easily navigable internal diary
management system.
Clients are encouraged to book online
although the option to request further information or personal
contact is included.
Existing clients are identified and
follow a more direct booking route.
Corporate visitors can be identified and
profiled, along with the pages they have visited and the
time spent on site.
Returning clients can be identified
and offered further recommended courses to book, based on their previous
activities.
Online site management tools are
included with the modules making it easier and more cost effective
to update your site.
A secure administration area is
included enabling staff to input course content, lecturers'
details, venues etc for both
internal
and customer use. Client account/payment information can
also be maintained in a secure area online.
Client account management is included
to allow the user to analyse customer spend and buyer behaviour.
Additional CRM based elements are
available such as news sections and email newsletter management
and distribution.
Benefits ::
All course details are available in one central location making
information gathering and analysis more comprehensive
and
less time consuming.
All client details are available from a central location enabling
access whether in the office or on the road, by authorised
data
administrators.
Information is not only easily accessible but is easily updated and
amended.
The inclusion of online tools allows the user to update their site
content as required without having to wait for a third party
to do it.
The high degree of usability and functionality built into the
system allows clients to find the information they require
quickly
and easily.
Bookings can be made and paid for online with a credit card via a
secure area or clients may provisionally book courses
and
choose to send a cheque. Existing account holders are
recognised and dealt with appropriately.
Support documentation/course materials can be made available for
download either by clients or trainers.
The modules are a useful marketing tool as analysis of the data
held can be done to find which courses/venues are most
popular, which customers book which courses etc, allowing the user
to target potential and existing clients when bringing
out new services and special offers.
Minimal training is required to use the system and full documentation
is provided.
No special software is required, just an internet-connected PC.
Contact Centred Dot for an informal discussion regarding your
requirements by using our
contact form and we will call you back. |